OUGD402 | Studio Brief 01 - DR.ME Loyalty Cards

DR.ME is a design based studio in Manchester. Their unique loyalty cards for coffee shop North Tea Power caught my eye. The cards are unusual in that there is no association to the Coffee shop, instead it is minimalistic, featuring only white circles and a colourful background image.
I liked how this stye was carried through to the design of the website, the logo for the work similarly features a simple circle shape, the only colours used are black and white and the webpage is framed with a thick black border - something I have not seen before. I would like to bring this minimalistic yet creative way of thinking to my own work.